Well known for his innovative style and strategic acumen, Bill McAlister serves as President of Direct Response & Product Sourcing for Media Enterprises, specializing in finding products, developing marketing strategies and implementing them. A 24-year veteran of the manufacturing and wholesale distribution of consumer products, Bill started his career at QVC where he was the exclusive importer of all non-clothing and non-jewelry items for five years. He then founded Media Enterprises and became a vendor of Home Shopping Network and has been for the past 20 years. During this time, Bill has brought HSN some of the most successful products the network has ever had. To date, McAlister has sold over $1 billion worth of items.